Canon PowerShot SX540 is with 50x Optical Zoom and Built-in Wi-Fi

• Powerful 50x Optical Zoom with Optical Image Stabilizer for outstanding optical performance
• 20.3 Megapixel CMOS sensor with DIGIC 6 Image Processor helps deliver stunning image quality even in low light
• Built-in Wi-Fi and NFC allows for easy sharing and transferring of images and videos
• Capture spectacular 1080p Full HD video at 60p with stereo sound. Aspect Ratio 4:3
• Zoom Framing Assist now features a lock button option for quick and accurate subject recognition
• Built-in Flash Range: 50 cm - 5.5 m (W) / 1.3 m - 3.0 m (T)

• Product description

  Make the most of those special events with the Canon 20.3 Megapixel Powershot SX540 HS Digital Camera. It features 20.3 megapixels, 1080p Full HD video, and 50x optical zoom for the highest quality images and videos. Plus, the story highlights feature helps you recap your favorite days and events.

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  From the manufacturer

• Powerful 50x Optical Zoom with Optical Image Stabilizer

  Once you experience the reach and versatility of this camera's astonishing 50x Optical Zoom, you'll wonder how you ever did without it. From sporting events to travel highlights, wildlife to landscapes, the powerful zoom lets you capture the details that make your photography stand out. Not only will you have the ability to move in to the shot you want, but you'll also be able to capture those shots with incredible Canon quality. The camera's secure ergonomic grip makes steady handheld shooting easy and comfortable, while Intelligent IS analyzes the shooting situation and applies advanced stabilization technology to help keep images clear and virtually shake-free in a wide variety of conditions.

• The secret to Canon’s High Sensitivity System

  How do we do it? The magic comes from combining our new back-illuminated CMOS sensor with our legendary DiG!C processor. Working seamlessly together, these create the Canon High Sensitivity System that lets you take amazing low light photos without a flash. Increased sensitivity demands a higher ISO speed and the HS System helps deliver with higher maximum ISO. Blur and camera shake are also notably reduced for the ultimate in sharpness and clarity.

• Focus in an instant

  With 31 focus points arranged in an expanded, wide pattern across the image plane, achieve focus with admirable speed and precision. Smaller focus frame sizes also make it possible to obtain accurate focus on even the smallest details that will make your photos pop.

• One shot, six ways

  Now you can add a whole new level of creativity to your memorable moments. With Creative Shot, all you have to do is take a picture and your camera automatically produces five additional photos, each with fun and creative treatments from your single photo. See how your shots look with a different crop, in black & white, or with a warm glow retro filter. This feature is available automatically in your camera – no additional filter packs or apps are needed.

• Bring your memories to life in Full HD

  Relive your favourite moments with the brilliance of Canon’s Full 1080p HD video. Capturing your everyday moments with stunning true-to-life realism is as simple as pushing a button. And wait until you see the results on your HDTV!  
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